Crafting a logo design and business cards for a new ironworks company

We were asked to deliver the visual identity for a brand new ironworks business. Our client wished to stay away from the traditional grey and neutral tones, used so commonly in the industry. We knew it had to have real impact so we went with a bright red and white to contrast, adding visual energy to the palette.

A ballin’ badge logo design

Prescott Ironworks approached us to create an identity that they will be proud to enter the market with. We wanted to design a modern, adaptable logo, but also one that provides a nod to the huge history and tradition of such an industry. A badge logo design style seemed like the perfect fit.

This gives their customers a sense of security, tradition, and strength. The simple monoline illustration of the welding irons creates a simple yet memorable icon that can be applied to a wide variety of communications.

We used a crisp, clean font to reinforce the quality and care that their services provide. The contemporary, vibrant logo design helped Prescott Ironworks to standout and position their new business firmly in the industry.

Ironworks logo design NZ

The logo design process

Having discussed the company in depth, we noticed some clear routes that we thought would be worth pursuing. We developed a few logo concepts, and working with our client we narrowed down these concepts into the final badge logo design you see here.

Badge style logo design

Red and white business cards

Smart businesses like Prescott Ironworks realise the value of compelling, well designed, business cards. They reinforce your brand, engage your audience and present you in professional light.

We created these striking red and white business cards for Prescott Ironworks. Utilising a clean, simple look with great contrast, we created a beautiful result.

These red and white business cards brought the brand to life in print form. The quality card stock and matt lamination presents Prescott Ironworks as a company of quality.

Red and white business cards
A contemporary badge logo design combined with bold colours gave Prescott Ironworks an unrivalled look in their market. Giving them perfect platform to grow their client base.
Business card design in Auckland

Branding that adds value to your business

Our strategic approach created an eye-catching badge logo design that enabled the brand language to stand out in the industry and set them apart from their competitors. By embracing simplicity and developing a strong design aesthetic this new player to the Ironworks World is sure to attract businesses of all types and sizes.

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