The Backyard Bar, a popular place known for its laid-back ambience and welcoming atmosphere, approached us to create menus to enhance the overall dining experience for their patrons. The bar’s concept of bringing the warmth and comfort of a backyard gathering to a lively urban setting was something we wanted to reflect in the bar menu design.
To bring this vision to life, we crafted a bold menu design that incorporated warm orange tones and combined it with black for contrast. The casual typography applied helps evoke a sense of approachability and friendliness. We organised the menu sections in a logical and intuitive manner, with clear headings and descriptions for each dish and beverage. We also used easy-to-read fonts and legible text sizes to ensure that the black and orange menu design was user-friendly and accessible to all. The end result is some slick menu design Auckland patrons will not only be captivated by, but also serves as a practical tool for their customers to clearly explore the offerings and make informed choices.