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CAPITAL PERIO

Periodontist logo design - taking word of mouth to a whole new level

The logo we created for leading Wellington periodontist Capital Perio stands out with its vibrancy and bold appearance. This logo became the perfect launchpad for the other marketing materials we created, including business cards and brochures.

Hot pink logo for a cool, trendy, and high-quality periodontal practice

Capital Perio wanted the design of their new logo to reflect the standards of quality they provide, i.e., excellent, modern treatments in a caring, friendly, calm, reassuring, and welcoming environment.

The logo we created has a circle at its centre, representing the care that Capital Perio provides. The line under the circle symbolises gums, with the overall effect being a stick figure hugging a tooth. This design captures at a glance the type of services this practice provides, with the fun styling clearly and positively differentiating it from its competition.

Pink modern dental logo design featuring a tooth outline
Pink and white periodontist logo on a navy background

From modern tooth logo design to professional business card creation

We carried the brightness, trendiness, and vibrancy of the logo through to the new business cards we designed, using a vertical orientation to differentiate the brand, attract attention, and leave plenty of space for listing contact details.

Modern tooth line logo displayed on a hot pink background
The bright pink in the colour palette represents healthy gums and makes a connection with the services the company provides, while the navy is a perfect contrast.
Business cards with modern dental branding leant against a wall
Bright pink modern cover design of a trifold for a dentist business

Dental industry branding, logo, and marketing material design

As part of this branding and marketing material design project, we also created two trifold brochures. The aim was to educate patients about gum health and the treatments available, which we achieved through a clean typeface and the brand’s new, vibrant colours.

Open trifold brochure with stunning design with illustrations and text for a dental clinic
Back cover design with photography for a dental clinic
Dentist home page design with a modern look and feel displayed on an ipad

Engaging, vibrant, and professional periodontist website design

Part of creating the brochures also involved the development of 3D illustrations to inform patients about the conditions that Capital Perio treats, and the treatments that are available. We continued the use of brand colours in these illustrations to ensure consistency.

The illustrations were also used on the company’s new website, which we also created. The new site is engaging and informative, with a clean, bright, and easy-to-navigate layout that retains the same consistency in brand design.

Clean office space featuring a laptop with an illustration of dental implants on a dentist website
Open laptop screens featuring responsive website pages from a dental clinic website

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