Expert pawnbrokers website design
Our client, Elite Pawnbrokers, operates in a highly competitive industry. It needed a new website to promote the services that it offers, with those services including loans and the purchasing of gold. It also offers items for sale, including a range of jewellery products. The new website would also be important for continuing to build the Elite Pawnbrokers brand.
The company also wanted to ensure its new website stood out from the competition. It wanted a site that was more modern, sophisticated, and trustworthy than others in the pawnshop industry to ensure it generated enquiries.
Raising the value with white, black, and gold website design
We pride ourselves on creating graphic design NZ businesses can count on. Our designers developed a white, black, and gold website colour scheme for this project. The minimalist appearance ensured there would be no distractions from the key messages, plus the collection of colours is classy and sophisticated. In other words, it is stylish without having to shout about it, and it is in keeping with the company’s other branding materials.
The site structure, content layout, and navigation were also optimised to ensure everything was easy to find with a seamless and hassle-free user experience. We also made sure it was easy for customers to get in touch with clickable phone numbers, contact us buttons, and forms.
Achieving the gold standard in pawn shop web design
The sleek typography works perfectly with the sophistication of the design, plus it is crisp and clear on any device. We also created stylish icons for certain pages to highlight the services that Elite Pawnbrokers offers. The layout and design were also optimised for both desktop and mobile user experiences using responsive design best practices.
Pawnbrokers logo design
We also designed a new logo for Elite Pawnbrokers. We used a traditional typeface for the word elite in the company name that was then complemented with a more contemporary typeface for the work pawnbrokers. We also designed a logo mark that sits above the letter I where the dot should be. This illustration has the appearance of both scales and items of jewellery to reflect the pawnshop industry.