A boutique design for this unique ecommerce website
August Boutique sells children's and baby's clothing and other products. They asked us to design a new website that reflected their style, approach, and values as a brand. The stunning website we produced also optimised the shopping and user experience.
Swapping does, bucks, and kittens for mums, dads, and children
Our rabbit burrow here at White Rabbit is packed full of busy and creative professionals who are kittens-at-heart, so we got fully immersed in children’s products ecommerce design for August Boutique. It’s an online business with a unique style and a range of products for parents who want a more authentic alternative to the big brand stores.
The new website design had to have some crucial design and usability features. This included having a dreamy and homely style that matches the brand and would also attract new customers. The design also had to facilitate and optimise the shopping experience.
The design we created for this website resonates with what's important to parents - unique, easy to buy products on an online store that captures the mood of being a mum or dad.
Blush tones, attractive galleries, and minimalist boxes
Our designers achieved the style and overall look and feel of the website with the use of stunning blush tones for the page backgrounds. The use of these backgrounds was customised for each section of the website to make it unique and to ensure it looked amazing on any device.
We also created an attractive gallery for the shop categories to really show off the products and emphasize the boutique nature of the brand and the homely and dreamy style. The images of the individual products also contribute to this, as they are stunning.
Children and baby products website design
The design we created enables customers to navigate through the various products and categories using minimal box style filters. These are intuitive and easy to use, leading to scrolling product image galleries that compel the visitor to view more.
The result is an ecommerce website that looks fantastic while also being unique to the August Boutique brand. The design also creates a great user experience that will encourage both new and existing customers to choose products from this boutique store for children, babies, and their parents.
Our expertise in creating new children and baby ecommerce websites can take your online presence to another level, enhancing your brand and increasing sales. Get in touch with us at White Rabbit today.