Blog

We're always design driven. Our graphic design blog was born out of a passion for creating, a desire to express our thoughts and the excitement of sharing our industry knowledge with other businesses. Discover our ideas, tips and musings below.

Articles

Why a Good brand refresh Can Transform Your Brand White rabbit thumbnail illustration
Why a good brand refresh can transform your business 2192 1160 White Rabbit

Why a good brand refresh can transform your business

There’s no such thing as a brand that stays timeless on its own. Trends shift, audiences evolve and digital expectations leap ahead faster than a rabbit…

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WR thumbnail illustration for annual report design tips
Annual report design tips to impress stakeholders 2192 1160 White Rabbit

Annual report design tips to impress stakeholders

Stakeholders are busy. They skim. They judge fast. Sometimes unfairly. That’s exactly why annual report design tips matter more than most people realise. A strong annual…

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White Rabbit graphic illustration thumbnail for 26 graphic design trends for 2026 to look out for
26 graphic design trends in 2026 for small businesses 2192 1160 White Rabbit

26 graphic design trends in 2026 for small businesses

2026 is racing in with a creative collision between AI perfection and handcrafted personality, and small businesses across Aotearoa are already leaning into this wild, expressive…

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White Rabbit illustration of Budget freelancer confused on how to design graphics
The hidden costs of cheap design: why budget freelancers or AI may fall short 2192 1160 White Rabbit

The hidden costs of cheap design: why budget freelancers or AI may fall short

Discover the hidden costs of cheap design. Learn why budget freelancers and AI tools often fall short, and how White Rabbit helps your brand leap ahead.

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White Rabbit illustration of posters showing the old vs new pepsi logo
From Retro to Modern: The Old School Pepsi Logo and Where It Stands Today 2192 1160 White Rabbit

From Retro to Modern: The Old School Pepsi Logo and Where It Stands Today

Explore how the old school Pepsi logo evolved from vintage script to modern minimalism — and learn expert branding lessons with White Rabbit.

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WR illustration of Advantages and disadvantages of dedicated web hosting
Advantages and disadvantages of dedicated web hosting 3570 1890 White Rabbit

Advantages and disadvantages of dedicated web hosting

Advantages and disadvantages of dedicated web hosting Spoiler: your website isn’t slow because Mercury’s in retrograde — it’s slow because the server behind it is snoozing.

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White rabbit illustration on how to increase seo website traffic with effective graphic design
How to increase seo website traffic with effective graphic design 2470 1306 White Rabbit

How to increase seo website traffic with effective graphic design

Boost your SEO website traffic with expert design. White Rabbit NZ unites branding, web design, and SEO to create stunning, high-performing websites.

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White Rabbit illustration of bunny appearing out of laptop screen with carrot Breaking Down Website Design Cost for Small Businesses
Breaking Down Website Design Cost for Small Businesses 2192 1160 White Rabbit

Breaking Down Website Design Cost for Small Businesses

Explore what affects website design cost for small businesses in New Zealand and learn how White Rabbit NZ creates smart, custom websites that perform.

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Comparing freelancers vs design agencies for NZ businesses
Freelancers vs. Design Agencies – The Pros, The Cons, & Finding The Right Fit for Your NZ Business 👩‍💻 1644 870 White Rabbit

Freelancers vs. Design Agencies – The Pros, The Cons, & Finding The Right Fit for Your NZ Business 👩‍💻

Freelancer or agency? We break down the pros and cons to help NZ businesses choose the right creative partner for their goals and budget.

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Rules for maintaining consistent visual brand identity
The Importance of Brand Guidelines: Your Brand’s “Bible” for Consistency & Impact 📖 1096 580 White Rabbit

The Importance of Brand Guidelines: Your Brand’s “Bible” for Consistency & Impact 📖

Brand guidelines are your brand’s bible – they keep everything consistent, aligned, and impactful. Here’s why every business needs one.

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