We crafted a donation poster design to help make a difference
Our design agency partnered with Leukaemia & Blood Cancer New Zealand to create illustrations for posters that resonate with their mission of supporting blood cancer patients. It was important that the charity illustration design has an inviting feel, compelling viewers to donate while being displayed at department store counters—ensuring they would stand out in busy environments.
We crafted custom illustrations that emphasise how small actions can lead to significant impact. The visuals on the donation poster design feature hands holding coins and hearts, creating a heartfelt connection with the audience. To further enhance the approachable nature of the campaign, we designed headings with rounded corners, adding a friendly touch.
The chosen teal palette not only aligns with the charity’s branding but also evokes a sense of calm and trust, reinforcing the message of support. These thoughtful design elements come together to create a compelling call to action that encourages people to contribute to a worthy cause.
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